WORK
CADOGAN A BELMOND HOTEL
London
The Cadogan Estate asked us to rethink the F&B proposition at The Cadogan, A Belmond Hotel. Our diagnostic uncovered a clear commercial opportunity: broaden its appeal beyond hotel guests, build a stronger local following and drive greater return. We developed the proposition and remained closely involved as the team brought it to life. The result was Willett’s, which opened in 2026 and was subsequently included in the Michelin Guide.
INTERCONTINENTAL TABLE BAY
Cape Town
As part of the transformation of this iconic hotel, we were asked to rethink its F&B for one of the world’s most competitive restaurant markets. We identified the commercial opportunities, defined the optimum F&B mix and developed the masterplan and concepts around them. The strategy was designed to reach beyond hotel guests, drive spend and make F&B a stronger contributor to the hotel’s performance.
JW MARRIOTT
Palmares Hotel, Algarve Portugal
We were asked to define the long-term F&B strategy for the expansion of Palmares into a luxury resort and residential destination in the Algarve. We analysed the market, guest mix, demand and seasonality to identify the strongest commercial opportunities and optimum mix of venues. The resulting masterplan defined the positioning and concepts, designed to attract hotel guests, residents, golfers and the external market while maximising year-round revenue and return.
REPUTATION
“Planet partnered with IHG to develop an overarching food and beverage philosophy and multi-tiered strategy for the InterContinental Hotels & Resorts brand. The depth of discovery combined with sector expertise and creativity led to a territory that is ambitious, intuitive and delivers the brand promise.”
Tom Rowntree
VP Global Luxury & Lifestyle Brands, IHG
“Planet has been an invaluable partner in driving Hyatt EMEA’s food & beverage growth for over a decade. Their contributions to the success of numerous projects across 20+ countries—through the creation of dozens of innovative concepts—highlight their efficiency, professionalism, and expertise. More than consultants, they have become like internal colleagues, always ready to assist and eager to tackle challenges, no matter how difficult or constrained the circumstances.”
Dejan Popadic
VP Openings Hyatt EMEA
“What sets Planet apart is their ability to combine creative flair with deep operational understanding and commercial pragmatism. They bring sharp insight, fresh thinking and a collaborative spirit that makes complex projects feel achievable. Most importantly, they understand what it takes to create F&B that truly performs in the real world of guests, teams and owners. Their understanding of what makes F&B succeed, both financially and operationally, is second to none.”
Ben Godon
Head of Hospitality Asset Management, Colliers
PROJECTS
Andaz, Delhi
Andaz, Munich
Andaz, Vienna
Belmond Cadogan, London
Four Seasons, Marrakech
Grand Hyatt, Dubai
Grand Hyatt, Mumbai
Indigo, London
InterContinental, Bucharest
InterContinental, Cape Town
InterContinental, Lyon
Luxury Collection, Budapest
Luxury Collection, Warsaw
Park Hyatt, Johannesburg
Park Hyatt, Paris
Park Hyatt, Vienna
Ritz-Carlton, Montenegro
Ritz-Carlton, Tashkent
St. Regis, Baku
Taj Mahal Palace, Mumbai